4 Reasons You Can’t Close

Having the ability to close is a crucial skill to master.  For some it flows as naturally as peanut butter on toast, for others the mere attempt is like scratching nails against a blackboard, unpleasant for everyone.  The great thing about closing is that there are certain things you can do to improve.  There is no limit to how much you can learn and how much you can practice.  If you want to become a better closer, than become a better closer in every aspect of your life.  Even if you know you may not be able to sell everybody, it is better to give it a shot than to wonder what if?

Closing a deal is crucial, here are some things you can do to become a better closer

1. Keep learning.

If you want to be able to close, learn from the best closers.  “The wolf of wall street” himself Jordan Belfort has a 12-part DVD “how-to” close guide.  It is filled with insightful tips and reasonable explanations as to why you currently aren’t closing like you should be, and how you can get better.  Mark Cuban credits his success to the fact that he did his research to become an expert in his field.  That way he was the go-to guy for any, and all information.  If you aren’t constantly trying to improve, then you may as well be going backwards.  Reach your full potential, pick up some books and start learning.


2. Believe

You need to believe you can close.  A wolf doesn’t go into a chicken coop with any doubts that he won’t leave with a chicken.  A wolf walks in, knows what he wants, believes in what he wants, and leaves with what he wants.  It takes a true belief in yourself to have anyone else believe in you.


3. Look good

As Van Wilder put it, “presentation is everything”.  I have a firm belief that if you look good, you feel good, so you play good.  Play in this case, is closing.  With the right appearance, you can establish yourself as an authority, as someone to listen to, and to trust.  If you are going to close, you need to be a trustworthy person.  Even if you aren’t, at least look like one.  Put those scuffed up shoes in the back of the closet, and pull out the steamer.  A little cologne never hurt either.

4. Hangout with closers

If you sit around all day and get stoned on the couch with your friends, then you probably are not the greatest closer.  Nothing wrong with hanging out with your old friends, they are your foundation.  However, it can be refreshing to get to know new people.  If you hangout with sharks you probably aren’t a seal, meaning to be a closer to you must hang with closers.  You can learn from them just as much as they can learn from you, it’s always nice to have different perspectives, tips and tricks to help make you the most efficient closer you can be.




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